Ford are pleased to announce that next year they will be introducing a brand new addition to the Ford range – The Ford Kuga. A preview model of the production vehicle will be presented to the press and public at the 2007 IAA Frankfurt Motor
Show, which opens on September 13th. The Ford Kuga is based on the Ford Iosis X concept car that was first shown at the 2006 Paris Motor Show.

Ford's European Design team has applied its exciting 'kinetic design' form language to introduce a compact and distinctive new 4x4 crossover to the Ford portfolio.

"We recognised that image-conscious customers for this kind of vehicle want a very individual car in which impressive on-road capability blends seamlessly with substantial off-road ability," said Martin Smith, Executive Design Director for Ford of Europe. "Kuga will stand out from the crowd by offering the visual excitement of 'kinetic design' and the on-road driving quality that customers of cars like the Ford Focus, the S-MAX and the new Mondeo have come to expect from us," added Smith. The Ford design team is also releasing its first official styling sketch of the new model
as shown below.

"Kuga is adventurous and distinctive, and we wanted to highlight this in our first official image," Stefan Lamm, Ford's Chief Designer for Exteriors, commented. "Web believe that there is a role for a more athletic and charismatic vehicle that marks a departure from the norm, in the same way that the award-winning Ford S-MAX carved out new territory for an MPV."